Tuesday, September 13, 2011

Healthy Kids At Heart Of Produce Promo

BROCKTON--Stop & Shop grocery stores all over New England, New York, and New Jersey will join Produce for Kids to encourage families to learn more about healthy eating with fresh produce and to raise money for PBS KIDS.
From now until October 8, all Stop & Shop stores will feature Produce For Kids, a non-profit organization, Ideal Meals card displays as part of the promotion, called Eat Smart For a Great Start.
Ideal Meals are chef-created, nutritionist-approved meals for breakfast, lunch, snacks and dinner. In-store Ideal Meal recipe demonstrations will take place in select stores on Saturday, September 17.
“We are always seeking new ways to help educate customers about the importance of healthy food choices,” said Suzi Robinson, manager of public and community relations in a prepared statement.
"By working with Produce for Kids, and helping support PBS KIDS’ healthy eating programming, Stop & Shop is helping parents teach their children how to eat in order to make their bodies strong and healthy,” Robinson said.
Shoppers can also enter the “Play With Your Produce Challenge” for a chance to win PBS KIDS personalized back-to-school gear and grocery gift cards valued up to $100. Teachers are also invited to enter their classrooms in the “Play With Your Produce Classroom Challenge” and can win $500, $750 or $1,000 cash rewards for their classroom.
Teachers can find out more and enter online at produceforkids.org.
New this fall, Produce for Kids will introduce the Parents on Produce Board.
The board is made up of influencers in the online parenting community and will provide resources for busy parents year round that will support healthy lifestyles and balanced eating habits for families.
The purchase of the following items during the promotion at all Stop & Shop stores in Massachusetts, Connecticut, Rhode Island, New Hampshire, New York, and New Jersey will benefit PBS KIDS:
Del Monte Gold Extra Sweet Pineapple, NatureSweet Vine Ripened Cherry Tomatoes, SUNSET Sweet Bell Peppers, Green Giant Fresh Klondike Gourmet Petite Potatoes, RealSweet Sweet Onions, Olivia’s Organics, Microwave Spinach and TopLine Tomatoes on the Vine.
In addition, these foods are featured in the Ideal Meals recipes found in the stores.
Produce for Kids promotes healthy lifestyles for children by educating kids and parents about the benefits of eating fresh fruits and vegetables while also supporting worthy children’s causes.
Since its creation in 2002 by Shuman Produce Inc., Produce for Kids has raised more than $3.1 million for children’s hospitals across the country and PBS KIDS to educate kids, parents and teachers about healthy eating.

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